NutriGoals
A grocery app for a healthier life.
NutriGoals is a mobile application that help people eat healthy, spread awareness of what we consume, and educates people about nutrition.
PROTOTYPE LINK
APPLICATIONS USED
Adobe XD
Adobe Illustrator
PROBLEM
Currently, 75% of the U.S. population do not consume the recommended intake of fruit, and more than 80% do not consume recommended intake of vegetables. There is also an insufficiency of information regarding food provided in both online and in-store grocery stores.
OBJECTIVE
Studies show more people are choosing to consume processed food instead of food from natural source. This is contributing to an increase in sugar and salt intake which has led to over two- thirds of the U.S adult population and one-third of U.S children to become obese or overweight. To address this ongoing problem, I designed an app with the objectives to:
1. Help people be more aware of what they put in their body
2. Help people eat healthier through specific food recommendations
3. Help educate people on nutritional information
By creating nutritional targets and preparing a shopping list in the NutriGoals app, consumers will be able to view their weekly nutritional requirements which will help meet their weekly nutritional needs while providing easy access to information on food and purchasing their groceries.
FOCUS
During the pandemic, online shopping has increased 79% among American shoppers. However, online grocery stores lack visuals of produce, fresh meat and dairy, as well as background information of the food and their nutritional facts. The NutriGoals app focuses on augmenting the online grocery shopping experience by providing all necessary information to consumers.
CALCULATING NUTRITIONAL GOAL
The weekly nutritional goal is calculated based on a quiz when users sign up for the app. All of the questions are accompanied by a “why is this important?” tab to explain why each question is necessary to calculate the individual’s nutritional goal.
WEEKLY NUTRITIONAL TARGET
Users gain insight into where they are in their weekly nutrition target based on the groceries in their shopping cart. By viewing this chart, they can also determine which nutrients they are lacking in and search for foods that will help them meet their weekly requirements.
Information on each category of nutrients are provided, as well as breakdowns on individual nutrients with description of what they are and how much of each nutrients are in their food.
SHOPPING LISTS AND STORES
The NutriGoals app allow its users to create a shopping list that can also be used to purchase groceries through a direct link to the stores. Users can create multiple lists for different grocery stores, which is convenient for multicultural users. Folders can be created to organize the list into dishes and categories of food as well.
Before adding to cart, users can view information on the produce and see recipe recommendations for the particular food. All of the items that are added to cart is calculated and factored into the nutritional target.
